The present and future of Alkebulan: Cooperation with Africa will be discussed at Made in Russia Forum

Africa is one of the most promising areas for development of Russian exports, and many manufacturers are eagerly considering the possibility of entering the markets of African countries. Present and future of Russian-African cooperation will be discussed by participants of the International Export Forum "Made in Russia" on October 14 during the expert session "Returning to Alkebulan, how to avoid mistakes". The Forum will be held in the premises of World Trade Center, Moscow.

Alkebulan is exactly how the inhabitants of Africa call their continent. The name reflects the matriarchal structure of living, peacefulness and ancient history of the continent. Today, consideration of the national specifics of each individual state at forming the international economic relations is crucial. Success depends on knowledge of details — from logistic nuances to cultural features.

During the session, business actors and expert community representing Russia and African countries will share their international business experience, discuss sociocultural, historical and practical aspects of cooperation between Russia and countries of the continent.

The session participants will come to know:

• What are the trends in Russia's economic cooperation with the African countries?
• How can Russian businesses find their niche in Africa?
• How to find a partner, to stay out of fraud and build up successful collaboration?
• What are the stereotypes the locals have about Russia, and how to overcome them?
• What are the etiquette nuances that could help to build up efficient business relationships?

Forum participants registration fee: none charged. For details and registration, please visit the Forum's official website: https://forum.exportcenter.ru /.